Abracadabra Fashions produce the finest Silicone bra enhancers, fabric backless bras and must-have lingerie accessories for all New Zealand women at an international level.

Abracadabra has been tried and tested by Cleo, NZGirl and NZ Herald fashion editors.  It's loved by almost 100,000 women in NZ and Australia. 

 

Abracadabra strapless backless bras, silicone bra enhancers, magic inserts, push up pads, nipple covers, invisible bra straps and more are stocked by 150 leading department stores and lingerie and bridal boutiques including Farmers, Smith & Caugheys in New Zealand, Australia and Hong Kong.

 

We are growing our NZ and Australian markets. We are positioned as the premium brand in the special lingerie and accessory category. Many people find good value and longevity in Abracadabra products.

 

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