Press & Testimonials
Abracadabra range of bras and lingerie accessories have received huge interest from the public and the media. Abracadabra has been featured in a number of fashion, beauty and bridal magazines as `top quality invisible lingerie’, `must-have for your wardrobe’ since their national launch in 2005. Check out what others say below.
Abracadabra is chosen by many as the preferred brand in their product category. Road tests were carried out by NZGirl, the NZ Herald Canvas stylist and Cleo fashion editor from 2005-2009.
Congratulations!
"We were delighted to work with Natalie Sangster, the beautiful model for our photo shoot last year. She was crowned Miss World New Zealand 2009 1st Runner up and Miss Tourism of Oceania 2009. A big congratulations from our team."
Industry Reviews
I wore Abracadabra bras on Miss World beauty pageant 2009. They were great and very easy to use! I also wore them under my bikinis too! It gave me confidence to step out in style.
Natalie Sangster - Miss World NZ 2009 1st Runner up, and Miss Tourism of Oceania 2009
The proof of the Abracadabra’s worth really is in the dancing - the self adhesive pads remain firmly stuck in place – what a winner! This is definitely a wardrobe essential; you’re guaranteed to pull it out all the time. more
Gemma - Fashion Editor, Nzgirl
I wore Abracadabra in my wedding. All all 4 of my bridesmaids did so and I even talked my mom into wearing Abracadabra! My Abracadabra has also been taken to Europe a couple of times now! It’s been really good! I love it and so do all my girls at work! I really like the Abracadabra Light Adhesive Bra, as it is very lightweight, and super natural and comfortable to wear.
Natalie Chan - Fashion Designer
Extremely comfortable, it feels like I am wearing nothing yet I have all the coverage and support I need! I wore it for 8 hours and I will definitely recommend it to my friends.
Fiona - Editorial Co-coordinator/Reviewer,Sunday News
Just like magic - Abracadabra bra has no back and no straps, guaranteed to stay on. Perfect for parties, balls, wedding or any occasion.
Fashion Editor/Independent Reviewer, Cleo
Abracadabra is excellent quality, it stays on for the whole day. Since I had these bras I am hardly out of them, fantastic products!
Images Magazine
If you are a bit dubious about the sticking power of the Abracadabra self adhesive bras, don't be. We did a test-run with Abracadabra silicone bra enhancer on one of our models. They survived 28 fast costume changes during one hectic day of shooting - without moving. These are perfect to put with backless or halter-neck dresses, and are washable and reusable.
Alice - Fashion Editor, Canvas
The perfect invisible underwear: Abracadabra stick-on bras, they will keep boobs in place and increase your bust by a full cup size!
Stylist, Woman's Day
I think the Abracadabra silicone product range is fabulous! I highly recommend them.
Fashion Editor, TVNZ Good Morning Show
I had a good try on and tested the Abracadabra (bra) out with heaps of my dresses and tops. I noticed that garments I would normally try and wear a normal bra with looked heaps better when worn with the Abracadabra, as there were no straps peeping out or signs of where the bra does up at the back. more
Gemma - Fashion Editor/Independent Product Reviewer, NZGIRL
I introduced the Abracadabra Enhancers into another lingerie store yesterday. The store owner was very impressed with the product and is going to take orders from me! They are really taking off here.
Nikki Perry- Lingerie distributor and store owner, Hong Kong
Abracadabra is very high quality and they lasted a long time. I have friends who bought some cheaper versions only to find the bras fell off when they were dancing at the ball - how embarrassing!
Victoria Smith, Art School
Abracadabra bra is a must for anyone wearing backless or low cut tops or dresses. The Magic team certainly gave the bra a work out at the post final celebrations. We loved them, highly recommend to all women.
The Magic Netball team 2008
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